Underscores vs. Dashes

Particular search engines handle certain symbols differently. For instance, one of the most debated topics in web design is whether webmasters should use dashes or underscores in their URLs. This debate is fueled by the fact that Google and Bing handle these marks...

SEO: White Hat vs. Black Hat vs. Gray Hat

The world of SEO (search engine optimization) isn’t simply white and black. In fact, there are three different techniques commonly referred to in SEO including white hat SEO, gray hat SEO, and black hat SEO. Each category has different pros and cons, and each is...

What You Need to Know About Google Penguin

In addition of Google Panda, Google Penguin is yet another cute animal Google made people scared of. Released in April of 2012, Google Penguin is a search engine algorithm that was created with the purpose of penalizing sites that employ blackhat SEO techniques and...