How to Make and Maintain an Awesome Customer Review Profile

How to Make and Maintain an Awesome Customer Review Profile

Having excellent online reviews is key to the continuity of your business as well as its reputation. Studies show that local search ranking factors are extremely important for developing a loyal clientele and attracting more potential customers. Most people look...
How to Use Metrics to Boost Your Lead Conversion Rate

How to Use Metrics to Boost Your Lead Conversion Rate

Lead generation is a crucial way for marketers to develop a broad customer base. Top industries shell out thousands of dollars every year just to gather leads. But remember that the whole point of lead generation is to convert those leads into paying customers. So no...
7 Tips for Better Website Content Writing Skills

7 Tips for Better Website Content Writing Skills

Content marketing, defined generally as a marketing approach focused on the creation and distribution of valuable content aimed at attracting a targeted audience, has never been more prevalent in the marketing field. In fact, 89 percent of business to business...
15 Cool CSS Tricks You Haven’t Tried

15 Cool CSS Tricks You Haven’t Tried

Looking to take your WordPress skills to the next level? You need to try CSS. Not only does CSS save you time in your WordPress crafting, but it also transforms your visitors’ experience of your site. You’ll get users talking–and...
How to Choose a Color Scheme for Your Divi Website

How to Choose a Color Scheme for Your Divi Website

Did you know that roughly 2/3 of consumers will decide not to buy a product simply because they don’t like its color? What about the fact that color can increase brand recognition by an astounding 80%? Finally, over 90% of consumers say that color is the single...
How to Recover Your Lost Organic Search Traffic

How to Recover Your Lost Organic Search Traffic

Losing organic search traffic to your website can mean a significant decrease in your business’s sales. Even worse, it’s a problem that’s difficult to pinpoint. It could be a drop in your SEO rankings that might have occurred for any number of...